China Search Engine Market Overview
Bing now dominates desktop searches in China, capturing around 50% market share
China’s search engine market is experiencing notable shifts in 2024. Baidu remains the leader, capturing approximately 54% of overall search traffic, although its dominance has notably decreased from prior years.
Microsoft's Bing has surged into second place, now holding about 30% market share—a dramatic increase compared to previous years, driven large…
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