China Innovation Watch

China Innovation Watch

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Bilibili Achieves Major Profit Milestone in 2025
Discover how Bilibili reached profitability in Q4 2024, driven by 24% advertising growth, mobile gaming success, and AI innovations. Explore key…
TikTok Ban Spurs an Influx of American Users to Xiaohongshu
The hashtag #TikTokRefugee has already garnered over 78 million views and 2 million discussions on Xiaohongshu, with many new users describing the…
Xiaohongshu Poised to Overtake Baidu as China’s Leading Search Engine?
In a groundbreaking development for China’s digital landscape, Xiaohongshu (Little Red Book) is emerging as a dominant force in the search engine…
WeChat Quietly Mimics Xiaohongshu as Tencent Strengthens Its Core Strategy
In an unexpected yet strategic move, WeChat has been quietly introducing a new content feature, closely resembling the popular Chinese lifestyle…
Live Streaming on RedNote: The New Solution for Sexual Wellness Brands?
Recently, many brands selling adult toys and lingerie have ventured into live streaming on platforms like Xiaohongshu (Little Red Book or RED), with a…
The Rise of Tencent Empire
Along with the transition came the change in strategies, Tencent stopped expanding its own business and helped building healthy and profitable open…
WeChat E-commerce Amplifies with Video Account Surge
Despite numerous attempts to dominate the e-commerce stage, Tencent has never relinquished its ambition in the competitive arena.
RedNote's E-Commerce Strategy with
Xiaohongshu's strategic pivot towards commercialization, as evidenced by organizational restructuring, live-streaming trials, data collaboration, and…
Weibo: Unlocking China’s Digital Gateway for Global Businesses
In today’s digital-first world, brands looking to expand into China must navigate a social media landscape unlike any other.
WeChat Users & Platform Statistics 2023
In 2022, the total views of the original content on WeChat Channel (video account) increased by 350% year on year, and the scale of live broadcast…
China’s Quora and the Rise of a Top Content Community
Zhihu is also recognized as the most trustworthy online content community and widely regarded as offering the highest-quality content in China…
Chinese influencer platforms: Weibo, Douyin, Kuaishou, Xiaohongshu
Each of the biggest influencer community platforms, including Weibo, Douyin (TikTok's Chinese version), Kuaishou(Kwai's Chinese version), and…
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